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Digital Retailing Through an Omnichannel Lens Like Retailers, OEMs are facing an evolving landscape escalated by increasing consumer demands and expanding competition. We are proud to put Vehicle Manufacturers behind the wheel of every new sale with our digital retailing solutions. They follow a data agency model, allowing OEMs to take control of their sales processes, remove unnecessary costs and ultimately future-proof their brand.

Whether you’re interested in acquisition, retention or both, our digital retailing solutions use an omnichannel approach, allowing Vehicle Manufacturer to offer their consumers an end-to-end purchasing journey that transitions seamlessly from online to offline and continues long after that first transaction is made.

To learn how our NetDirector ® Digital Retailing Suite can optimise your OEM operation, request a demo today.

NetDirector® powered by Automotive Transformation Group A Digital Retailing Suite like no other, NetDirector® consists of technology-led solutions that can help OEMs to broaden their acquisition and retention capabilities. Our products connect brand with consumer via a seamless and omnichannel experience, promising to maximise return on investment.
Acquisition Acquisition should be a key element to any successful business development strategy, and while the automotive retailing landscape continues to evolve, it is important that vehicle manufacturers feel supported in their ability to deliver a seamless, omnichannel experience to their consumers.

Having spent years working on the optimisation of a buyer’s journey, there is nobody more equipped than the Automotive Transformation Group to grant OEMs the ability to capture their consumer’s attention. Using innovative technology and immersive visuals, our products can enhance both lead generation and vehicle sales regardless of whether your consumer has visited your showroom in person or in an online, ecommerce capacity.

Retention It is one skill to capture a consumer’s attention, but to retain that consumer and establish a sense of loyalty, is another skill entirely. Our OEM customers have access to an abundance of capabilities within our retention solution, enabling them to make informed and timely commercial decisions that will increase profit and customer satisfaction.

Refined over many years, our innovative solutions can not only deliver leads directly to your brand’s network, encouraging consumers to upgrade their vehicles more frequently, but they also have endless opportunities for data mining, which means companies can make strategic decisions with confidence.

Hear from our customers Customer satisfaction couldn’t be more important to us here at the Automotive Transformation Group. We encourage continual customer feedback to help us optimise our service and deliver long-term value to their organisations.

We’re excited to have The Automotive Transformation Group as a strong partner for Mercedes-Benz on our side and will continue expanding this collaboration. Their products help us elevate the digital experience for our customers and their team provides outstanding support! Oliver Niederer
Ecommerce Manager - Mercedes-Benz General Distributor Markets